We're different because everything we do is focused on you, the
client
Address and Phone Number:
SYDNEY Level 1, 7 Kelly Street
ULTIMO NSW 2007
Tel: 02 8524 8500
Fax: 02 8524 8700
Email: sydney@adcorp.com.au
The Background information:
Adcorp is Australasia's largest locally owned Marketing/Advertising
Communications Group. We are recognized as the leader in the markets
in which we operate, achieved through a single-minded focus towards
those who matter most - our clients.
The Companies Clients:
Commonwealth Bank
University of Sydney
Ford
ASB Bank
Paul's Packaging
BCITF
Australian Nursing Federation
Their most recent campaigns:
Commonwealth Bank had an ongoing need to recruit part time tellers
positions for its branches. This role had traditionally been difficult
to fill, given the considerable candidate shortage.
What sort of media do they advertise in:
TV
Print
The Directors:
Bob Campbell, BEc
ChairmanBob Campbell
Bob has spent his career in the media. He held senior management
positions with Network TEN prior to being appointed Managing Director
and Chief Executive Officer of The Seven Network from 1987 to 1995.
He is a former Chairman of The Film Finance Corporation, the Sydney
Dance Company and a Director of The Australian Film Radio and
Television School and the Australian Film Commission. He is currently
a Director of the Sydney Swans. In 1996 he formed, with Des Monaghan,
the television production company, Screentime, which has operations in
Australia, New Zealand, the UK and Ireland.
Bob was appointed Chairman of Adcorp Australia Limited on 1 May, 2005.
Peter James, BA, FAICD
Managing Director and Chief Executive OfficerPeter James
Peter has a successful track record across a range of complex
businesses including technology, outsourcing, services, recruitment,
education and manufacturing. He has over 13 years experience of a
Board Member of Public Companies and 8 years as CEO/Group Managing
Director.
Peter was an Executive Director of Computer Power Group Ltd from 1991
and subsequently CEO from 1996 until 1999 when he negotiated the
Company's sale to a US-based multinational realising significant value
to shareholders. During his period as CEO, Computer Power Group was
rated as one of Australia's Top 100 growth companies.
Peter is also the former President and Group Managing Director of
Spherion Asia Pacific, the former CEO of Ainsworth Game Technology,
was Non-Executive Director of Harvest Road Limited from 1999-2003, and
is currently Non-Executive Director of iiNet Limited, a publicly
listed Internet Service Provider. Peter brings to Adcorp significant
experience is business development, strategic planning and marketing
and has over 30 years experience in the communication and information
technology industries.
Peter was appointed Managing Director of Adcorp Australia Limited on
12 January, 2004.
Ian Rodwell, BCom
Non-Executive DirectorIan Rodwell
Ian Rodwell was the founder of the Adcorp Group and held the position
of Managing Director from Adcorp's inception until his retirement in
January 2004.
Ian is also a Director of Diabetes Australia Research Trust (DART),
which is an organisation responsible for the raising for funds for
diabetes research and the awarding of grants to medical researchers in
Australia. Ian is also Chairman of Denarau Villas Limited (Fiji) in
conjunction with Sheraton Hotels in Fiji.
He has also been appointed Chairman of Sleep Diagnostics Pty Ltd, a
company developing an innovative technology product, Optalert, to
measure and identify drowsiness, as an aid to the transport industry
globally.
Sam Kaplan, BE (Hons), MBA, FSIA
Non-Executive DirectorSam Kaplan
Sam Kaplan graduated with a Bachelor of Economics (Honours) from
Sydney University and a Masters in Business Administration from the
University of New South Wales.
Since 1992, Sam has been the Investment Manager for Patrick
Corporation Limited, a public-listed company and is a Fellow of the
Securities Institute of Australia. Sam is also a Director of a
boutique Funds Management company.
He is the Chairman of the Audit Committee, and a member of the
Remuneration and Nomination Committee.
Pierce Cody
Non-Executive DirectorPierce Cody
Pierce is a Non-Executive Director of APN News & Media Limited,
Australia's fourth largest media group; Founder of the highly
successful CODY Outdoor Advertising business in Australia and Hong
Kong. He has 25 years experience in the Advertising industry and was
until recently Chief Executive of APN Outdoor.
Pierce has also been a partner is various advertising agencies prior
to starting CODY in 1993. Pierce is also a Trustee of the Art Gallery
of New South Wales. He is a Director of Tower Estate Vineyard, Lodge
and Restaurants based in the Hunter Valley.
He is a Director and Governor of The Australian Ireland Fund and a
Member of the Advisory Board of OASIA - Youth Support Network. Pierce
has also made a significant investment in the Organic Retail business
where he is Executive Chairman of Macro Wholefoods Pty Ltd.
Awards:
2005 Creative Excellence Award
ON-CLINICAL SUPPORT EXCELLENCE AWARD
2006 RAF Addy Award
My Opinion about the Advertising Agency:
Adcorp is a large agency which seems to have good ties with its
customers it does not boast as many big companies as the other
advertising agencies yet it puts out impressive work. Which is should
be commended for. Adcorp works with one of Australia's biggest
companies the commonwealth bank which is a very impressive customer to
have on the books..
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